Customer LTV Reporting


Calculates the total amount of revenue accrued from a selected revenue-generating activity over a customer’s lifetime

Questions Answered:

  • How much revenue does an average customer generate over their lifetime with your company?
  • What is overall average customer lifetime value and average lifetime value over the past 3, 6 and 12 months?
  • How many new customers are acquired each month?
  • How has average LTV changed over time?
  • How do we understand trends in average LTV over time?

Activities Required:

  • 1 revenue-generating activity

See it in action for yourself here!